With more than 30,000 professionals from the iGaming, sports betting, and technology sectors from over 130 countries, this edition of the SBC Summit saw growth of around 20% compared to 2024.
The exhibition space was expanded to 135,000 square meters, with more than 700 exhibitors and several themed areas, technology academies, focuses on AI, marketing, compliance, emerging markets, as well as a robust program of lectures, networking, and the launch of initiatives such as the Affiliate Leaders Awards.
XL Online Marketing
XL Online Marketing, a Malaysia-based company specializing in digital marketing consulting and investment education, was delighted to visit SBC Summit Lisbon. During the week of the event, they were able to participate in various networking sessions, panel discussions, and strategic workshops.
On September 15th, after an intense first day of conferences, the team decided to relax and admire the beauty of Lisbon from the Tagus River. A trip was organized on this catamaran sailboat, which offered breathtaking views of the Lisbon riverbanks: from the Belém Tower and the Jerónimos Monastery to the Monument to the Discoveries.
Greentube
Greentube GmbH, a subsidiary of NOVOMATIC, is an Austrian company founded in 1998, internationally recognized in the digital gaming and entertainment (iGaming) sector. It offers products for both the B2B and B2C markets, with a portfolio that includes slots, table games, platform services, and content for online casinos.
Greentube’s presence at the SBC Summit reflects the growing interest of this type of company in strengthening ties in the European market, presenting innovations, and connecting with customers, partners, and competitors.
Boat trip: integration, leisure, and corporate events in sight
To strengthen team spirit, Greentube offered its employees a boat trip with Lisbon Sight Sailing, which began and ended at the Parque das Nações Marina and took place along the Expo area. The event combined live music—with a DJ and saxophonist—a relaxed atmosphere, and views over the Tagus River, offering a moment of relaxation and socializing away from the formality of auditoriums and stands.
The tour took place on September 16th, starting and ending at the Nation´s Park marina, and passengers were treated to views of the Vasco da Gama Bridge, Lisbon Oceanarium, Vasco da Gama Tower & Myriad Hotel, Parque das Nações Cable Car, among others.
Lisbon Sight Sailing and the power of corporate nautical events
Lisbon Sight Sailing stands out for offering unique experiences on the Tagus River, from sightseeing tours, sunsets, parties & events, to customized corporate programs.
Corporate events on board include team building, exclusive lunches or dinners, networking events, as well as celebrations of achievements or product launches. Between live music, exquisite cuisine, tailor-made itineraries, and an exclusive atmosphere, everything is designed to provide unforgettable moments and bring teams and partners closer together.
The Greentube tour clearly illustrates the value of integrating moments of socializing and leisure into a busy conference schedule. At trade shows such as the SBC Summit, where many participants spend hours in meetings, at stands, or in presentation sessions, providing parallel experiences, such as a peaceful cruise on the Tagus River, creates benefits that go beyond rest: it strengthens team spirit, stimulates informal conversations that often result in partnerships, ideas, or simply renewed motivation.
Lisbon Sight Sailing offers precisely this privileged setting: the river as a stage, the city as a backdrop, and personalization as a unique feature. For companies that want to make the most of international events—or simply surprise their teams—combining participation in events such as the SBC Summit with creative activities on board can be a winning formula.
The next edition of SBC Summit 2026 will be held in Rio de Janeiro, Brazil, from March 3rd to 5th, and will return to Lisbon from September 29th to October 1st, 2026!
